Opinion: Big Food defies first lady with own nutrition label

Last week, with an assist from first lady Michelle Obama, the Food and Drug Administration announced a set of proposed improvements — the first in 20 years — to the nutrition facts label found on most food packages.
The most striking change would be the huge increase in font size for the calorie count; even for those with poor eyesight, the number would be hard to miss. (You can compare the current and proposed versions here.) This, combined with more realistic serving sizes, which the FDA has also proposed, might help. After all, who eats only 3/4 of a cup of Frosted Flakes? Food companies try to make their hyperprocessed foods look nutritionally palatable by, in the case of Kellogg’s Frosted Flakes, listing only 11 grams of sugar per serving per 3/4 cup. Under the new rules, serving sizes will be more realistic. As the agency explains, “By law, serving sizes must be based on what people actually eat, not on what they ‘should’ be eating.”

Read more
(Photo: Tim Boyle/Getty Images)

Opinion: Big Food defies first lady with own nutrition label

Last week, with an assist from first lady Michelle Obama, the Food and Drug Administration announced a set of proposed improvements — the first in 20 years — to the nutrition facts label found on most food packages.

The most striking change would be the huge increase in font size for the calorie count; even for those with poor eyesight, the number would be hard to miss. (You can compare the current and proposed versions here.) This, combined with more realistic serving sizes, which the FDA has also proposed, might help. After all, who eats only 3/4 of a cup of Frosted Flakes? Food companies try to make their hyperprocessed foods look nutritionally palatable by, in the case of Kellogg’s Frosted Flakes, listing only 11 grams of sugar per serving per 3/4 cup. Under the new rules, serving sizes will be more realistic. As the agency explains, “By law, serving sizes must be based on what people actually eat, not on what they ‘should’ be eating.”

Read more

(Photo: Tim Boyle/Getty Images)

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